I was spending a lot of time working in one of Mazevo’s locations and I got to know a two of the three owners pretty well. One of the times I was working in the shop, drinking a 20 oz quad-shot iced vanilla latte, we discussed redesigning the logo. Over the next couple days I sketched pages of logos, and narrowing down to the final one.
Damion and Tyler wanted the logo to have some resemblance to their previous one, but yet simplify and have a recognizable logo that could be used for years to come.